TruDat

One of the best examples of how creative I can get is the concept, development and management of an innovative news tool, dedicated to diamond professionals; The Diamond Loupe. It is designed as a daily updated, free news channel, accessible via site and app, which summarizes all the news that could be relevant for diamond and jewelry professionals from sources across the world. At the same time, The Diamond Loupe functions as a channel for thought leadership. It quickly became a well-respected news platform in the global diamond industry with loyalty rates of over 90%. Conceptually, this tool is designed to create maximum impact with minimum input.
http://www.thediamondloupe.com